Since 2024
Managing Director
Markgräfler-Events GmbH
Original event brands, project direction, marketing and production.
Mirco Philipp
Events · Sport · Digital
Develop ideas.Create experiences.
Event and sports management backed by entrepreneurial experience. From independent event brands to CRM processes and digital products, I combine concept development with operational responsibility.
Years of professional experience
In sports, events and finance.
Projects delivered
Startups, festivals, experiences.
Visitors reached
Total attendance across events
Entrepreneurial start
From banking to an independent agency.
Service offering
ConsultingConceptDelivery
As a consultant, sparring partner or freelancer I support companies, agencies and event organisers – from the first idea through to delivery, in individual project areas or with responsibility for the entire project.
Turn an idea into a coherent format: connect audience, experience, programme and schedule to fit the brand and budget.
Coordinate registration, guest lists, check-in and admission with clear procedures for guests and the on-site team.
Turn a concept into an offer people want: develop positioning, marketing strategy and ticket sales – and coordinate delivery with creatives and partners.
Make workflows simpler and more efficient: clarify responsibilities, introduce CRM and project management systems, connect platforms and automate recurring tasks – with practical solutions for everyday work.
Take responsibility where support is needed: plan specific project areas, coordinate suppliers and teams, and manage on-site delivery.
Set up ticket sales and experience bookings professionally: with ticket.io and my own platform Eventinio, I support the selection and configuration of the right solution – from ticket types and booking flows to integration on your website.
Projects
Ideas become experiences.
Capabilities
Think creatively. Recognize potential.
I work where creative ideas need to make commercial, organisational and digital sense.
Creativity & concept strength
Turn ideas into formats and offers that fit together.
Entrepreneurial thinking
Look at audience, market and profitability as one picture.
Organisational strength
Structure complex projects and keep the overview.
Delivery strength
Make decisions, take responsibility and get things done.
Communication & networking
Win people over and bring different parties together.
Digital process understanding
See how tools and workflows sensibly fit together.
BERUFLICHER WERDEGANG
Experience
2025–present
Event Entry Manager
ticket.io
Entry management, troubleshooting and coordination of on-site staff.
2020–2024
Managing Director
PMEvents Sport- und Eventagentur
Built the agency and developed original sports and event formats.
2023–2024
Head of Operations
B42
Team leadership, KPI and OKR monitoring, CRM, sales operations and customer success.
BILDUNG & QUALIFIKATIONEN
Education & qualifications
Education
2024
MA Sports Management
Focus on Digitalisation in Sport · Hochschule für angewandtes Management
2022
Semester Abroad in Sports Management
Sport, perspective and international collaboration · University of Cape Town
2021
BA Business Administration
Studies focused on sports and event management · Steinbeis-Hochschule Berlin
2018
Advanced Business Administration VWA
Part-time advanced commercial qualification · Verwaltungsakademie Freiburg
2015
Vocational Qualification in Banking IHK
Commercial vocational training · Volksbank Breisgau-Süd
Qualifications
DFB Coaching Licence · UEFA B2023
Data Analytics in Football2024
Professional Match Analysis2022
Certified Project Assistant2019
About
People, movement and the energy of a good idea.
Football has been a constant in my life as a player, former team captain and coach. I have also taken responsibility beyond the pitch through youth work, holiday camps and local clubs. My semester in Cape Town broadened my perspective on sport and collaboration.
Contact
What can we set in motion together?
Whether it is a project, a role or an early idea, I look forward to a direct conversation.